FUTURE SELF LAB
You might need a different way of seeing the one you have.
Future Self Lab is a private 12-week coaching experience designed to help you step outside the noise, see where you are more clearly, and make more intentional decisions about where you go next.
APPLY FOR FUTURE SELF LAB →YOU'VE BECOME VERY GOOD AT MOVING FORWARD.
Building the business. Leading the team. Raising the family. Solving the next problem. Working towards the next thing.
The trouble with constantly moving forward is that we rarely stop to ask whether we're still heading somewhere we actually want to go.
We optimise.
We improve.
We achieve.
And sometimes, without really noticing it, we become very good at living a life that no longer quite fits.
Future Self Lab creates the space to notice.
THIS ISN'T ABOUT REINVENTING YOURSELF.
It's about seeing yourself more clearly.
Over 12 weeks, we'll look at where you are, what is pulling you forward, what is holding you in place, and what you actually want the next part of your life to look like.
We'll explore questions like:
What are you optimising for?
What gives you energy — and what quietly takes it away?
Which parts of your life still feel like you?
What have you outgrown but haven't let go of?
What would you choose if you weren't protecting the person you've already become?
And what are you not noticing because you've become too close to it?
There isn't a predetermined answer.
The point of the Lab is to help you see what you can't see from inside your own life.
FUTURE SELF LAB IS ENTIRELY PRIVATE.
No cohorts. No group calls. No generic curriculum delivered to a room full of people.
Over 12 weeks, we'll meet privately six times.
Each conversation builds on the last, combining coaching, observation, reflection and practical exercises drawn from my work around the Observer Lens and Experience Compass.
Between sessions, I'll give you simple practices and provocations designed to move the work out of our conversations and into your actual life.
You'll also have a direct channel to me for occasional reflections or questions between sessions.
NOTICE. CHOOSE. PRACTICE.
NOTICE
Before changing anything, we learn to see.
We look at the life you've built without immediately trying to optimise it. Your energy. Attention. ambitions. relationships. work. habits. environment. The things you've chosen — and the things you seem to have inherited without noticing.
CHOOSE
Once you can see more clearly, you can choose more intentionally.
We'll explore what matters now, what you're ready to leave behind, and what you want the next chapter to be oriented around.
Not what you're supposed to want.
What you actually want.
PRACTICE
Insight means very little if your life remains unchanged.
The final part of the Lab is about experimentation: small decisions, behaviours and practices that begin bringing your everyday life into greater alignment with what you've discovered.
You don't leave with a perfect five-year plan.
You leave better able to navigate whatever comes next.
FUTURE SELF LAB TENDS TO WORK BEST FOR PEOPLE WHO ARE DOING WELL ON PAPER.
Founders. Leaders. Creatives. Executives. Entrepreneurs.
People who have built something, achieved something or become someone — and have started wondering:
You don't need to be burned out.
You don't need to be having a crisis.
And you certainly don't need to blow up your life.
You just need to be curious enough to look at it properly.
WE BECOME TOO CLOSE TO OUR OWN LIVES.
I've spent much of my career helping organisations see things differently.
I've worked with global brands, founders and leadership teams to question assumptions, notice overlooked opportunities and rethink the experiences they create.
Eventually I realised the same problem exists in our own lives.
We become too close to them.
We get busy running the system and stop noticing the system we're running.
Future Self Lab brings together my work in strategy, coaching, experience design, mindfulness and observation into one private process.
Not to tell you how to live.
To help you see what you might be missing.
12-week private coaching experience
6 × private 1:1 sessions
Personal exercises and practices
Direct access between sessions
FUTURE SELF LAB IS ABOUT YOU.
Your direction. Your choices. Your attention. Your life.
We can absolutely talk about your work and business — for many people they're impossible to separate from everything else.
But if what you're looking for is an ongoing thinking partner who can work alongside you on business decisions, strategy, people, opportunities and problems as they arise, that's a different relationship.
That's Private Advisory.
EXPLORE PRIVATE ADVISORY →